From reactive to proactive: why housing needs good PR (Webinar)

Online

Who is it for and what is it about?

This webinar is for Housing professionals of all levels with a touchpoint, or interest in communications. This webinar breaks down some of the barriers, while illustrating why good PR brings vast benefit to organisations and the wider sector.

Webinar Content:

Explore how public misperceptions are harming morale and trust across the housing sector.
The risks of not communicating proactively, from media misrepresentation to political consequences.
PR wins from Bield and Hanover that illustrate the power of early, strategic messaging.
The lasting impact of tenant and staff stories in building empathy and visibility.
Accessible PR tactics and encouraged a cultural shift toward “Be → Do → Have” thinking.

Learning Outcomes: